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	<title>Robin Blakely&#039;s PR Therapy.com</title>
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		<link>http://prtherapy.com/2098/</link>
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		<pubDate>Tue, 24 Jan 2012 22:28:09 +0000</pubDate>
		<dc:creator>Robin Blakely</dc:creator>
				<category><![CDATA[Our Blog]]></category>
		<category><![CDATA[PR Therapy for NonProfits]]></category>

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		<title>3 Biggest Misconceptions for Nonprofits</title>
		<link>http://prtherapy.com/3-biggest-misconceptions/</link>
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		<pubDate>Sun, 15 Jan 2012 19:39:30 +0000</pubDate>
		<dc:creator>Robin Blakely</dc:creator>
				<category><![CDATA[PR Therapy for NonProfits]]></category>

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		<description><![CDATA[Great things rapidly begin to happen in the nonprofit world when you finally break through three of the biggest misconceptions that stop so many from doing what it takes to really engage support they need from the communities they serve.  1. Image Misconception: “Our community already knows who we are and what we do.” Reality Check: Some people get it.  Many people sort of get it.  But, really, most people don’t know who you are, what you do, or how any of &#8230; <a href="http://prtherapy.com/3-biggest-misconceptions/" >&#8594;</a>]]></description>
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		<title>New Biz Book!</title>
		<link>http://prtherapy.com/newbizbook/</link>
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		<pubDate>Tue, 10 Jan 2012 22:06:05 +0000</pubDate>
		<dc:creator>Robin Blakely</dc:creator>
				<category><![CDATA[Our Blog]]></category>
		<category><![CDATA[PR Therapy for Experts]]></category>
		<category><![CDATA[PR Therapy for NonProfits]]></category>
		<category><![CDATA[PR Therapy for Writers]]></category>

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		<description><![CDATA[&#160; Six Hats by Robin Blakely When you work for yourself as a writer, consultant, or any kind of small biz talent, you have to wear a lot of Hats to keep your career afloat. This ultimate field guide for the one-person business delivers powerful strategies to overcome your hat-juggling challenges. Finally, creative thinkers can embrace business development goals in a comfortable way that makes success easier to achieve. Six Hats &#8211; The Inside Out Strategy for the One-Person Business &#8230; <a href="http://prtherapy.com/newbizbook/" >&#8594;</a>]]></description>
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		<title>5 Event Photos You Need</title>
		<link>http://prtherapy.com/5-event-photos-you-need/</link>
		<comments>http://prtherapy.com/5-event-photos-you-need/#comments</comments>
		<pubDate>Sat, 29 Jan 2011 20:48:37 +0000</pubDate>
		<dc:creator>Robin Blakely</dc:creator>
				<category><![CDATA[Our Blog]]></category>
		<category><![CDATA[PR Therapy for Experts]]></category>
		<category><![CDATA[PR Therapy for Writers]]></category>

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		<description><![CDATA[&#160; Got an event? Think pictures. A pixel is worth a thousand characters. So, make sure that someone takes pictures.   Here’s an assignment check list.  Give these directions directly to your personal paparazzi person: 1. Get a photo of me in some posed group pictures with the event signage visible like the newspaper does at those weekly Chamber of Commerce events. 2. Get me in some candid shots, speaking to the group. It’s fine, even preferable, to frame the shots so &#8230; <a href="http://prtherapy.com/5-event-photos-you-need/" >&#8594;</a>]]></description>
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		<title>Don&#8217;t Give Up Yet</title>
		<link>http://prtherapy.com/giving-up-advice-for-all-of-us-who-have-ever-felt-this-way/</link>
		<comments>http://prtherapy.com/giving-up-advice-for-all-of-us-who-have-ever-felt-this-way/#comments</comments>
		<pubDate>Fri, 28 Jan 2011 19:11:20 +0000</pubDate>
		<dc:creator>Therese Crowley</dc:creator>
				<category><![CDATA[Guest Blogger]]></category>

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		<description><![CDATA[&#160; &#160; PROBLEM: I am really very good at what I do, but lately life has thrown me some pretty big heartaches and my world has been rocked. As a result my own confidence in my creativity, skill, and talent are, well, not as strong as they have been in the past. In fact, it has occurred to me that giving up my dreams is a viable choice right now.  All my life that choice has been offered to me &#8230; <a href="http://prtherapy.com/giving-up-advice-for-all-of-us-who-have-ever-felt-this-way/" >&#8594;</a>]]></description>
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		<title>Key to Outreach Success for Nonprofits</title>
		<link>http://prtherapy.com/key-to-outreach-success-for-nonprofits/</link>
		<comments>http://prtherapy.com/key-to-outreach-success-for-nonprofits/#comments</comments>
		<pubDate>Sun, 23 Jan 2011 23:00:18 +0000</pubDate>
		<dc:creator>Robin Blakely</dc:creator>
				<category><![CDATA[PR Therapy for NonProfits]]></category>

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		<description><![CDATA[When you really believe in what you’re doing, you absolutely must do what it takes to reach the people who need your programs and services. The easiest and most reliable way to get—and keep getting—authentic publicity for your nonprofit is to build a platform. If you build a strong and steady platform, community relationships will grow and media attention will come…and, with it, the means for sustainable success. So, what exactly is a platform? The definition for platform varies across &#8230; <a href="http://prtherapy.com/key-to-outreach-success-for-nonprofits/" >&#8594;</a>]]></description>
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		<title>Hang on for The Ride of Your Life</title>
		<link>http://prtherapy.com/hang-on-for-the-ride-of-your-life/</link>
		<comments>http://prtherapy.com/hang-on-for-the-ride-of-your-life/#comments</comments>
		<pubDate>Sun, 23 Jan 2011 20:15:33 +0000</pubDate>
		<dc:creator>Robin Blakely</dc:creator>
				<category><![CDATA[PR Therapy for Writers]]></category>

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		<description><![CDATA[On your way to the top?  With each new level of success comes a new rollercoaster of emotions associated with getting there.  Here&#8217;s one ticket of advice for surviving the ride of your life: Don&#8217;t forget you’re human…and so are the people around you. Humans have some natural reactions to change, especially dramatic change like the kind that success can bring. Sometimes when you experience change—even the good kind of wonderful change you’ve always wanted—you may surprise yourself by feeling kind of frantic.  &#8230; <a href="http://prtherapy.com/hang-on-for-the-ride-of-your-life/" >&#8594;</a>]]></description>
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		<title>Web Necessity: The Media Room</title>
		<link>http://prtherapy.com/media-room-must-have-must-do/</link>
		<comments>http://prtherapy.com/media-room-must-have-must-do/#comments</comments>
		<pubDate>Sat, 22 Jan 2011 01:06:51 +0000</pubDate>
		<dc:creator>Robin Blakely</dc:creator>
				<category><![CDATA[PR Therapy for Experts]]></category>
		<category><![CDATA[PR Therapy for Writers]]></category>

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		<description><![CDATA[Cool press kits used to be expensive to design, and they required lots of effort to duplicate, assemble, and distribute. Today, all that’s changed. Your press materials, high resolution photos, and graphic images can be downloadable and available in an instant if you build a Media Room on your website and furnish it properly. Here&#8217;s an excerpt from my book PR THERAPY. So, what belongs in your website’s Media Room? Your core communication tools. This is the place where you &#8230; <a href="http://prtherapy.com/media-room-must-have-must-do/" >&#8594;</a>]]></description>
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		<title>5 Must-Do&#8217;s For Nonprofit PR</title>
		<link>http://prtherapy.com/5-steps-to-build-a-strong-pr-base-for-your-nonprofit/</link>
		<comments>http://prtherapy.com/5-steps-to-build-a-strong-pr-base-for-your-nonprofit/#comments</comments>
		<pubDate>Mon, 17 Jan 2011 04:25:44 +0000</pubDate>
		<dc:creator>Robin Blakely</dc:creator>
				<category><![CDATA[PR Therapy for NonProfits]]></category>

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		<description><![CDATA[1. Google Yourself.  Remember that your digital identity matters more now than ever before.  Google your nonprofit&#8217;s name.  It&#8217;s important to see what comes up.  It&#8217;s every bit as important to note if nothing appears.  Your goal is to make sure that your digital identity explains who your nonprofit is in clear, coherent language that does not conflict with its own descriptors.  Make sure that your online presence is accurate and completely up-to-date.  2. Focus Your Outreach. Help who you &#8230; <a href="http://prtherapy.com/5-steps-to-build-a-strong-pr-base-for-your-nonprofit/" >&#8594;</a>]]></description>
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		<title>File Survival System</title>
		<link>http://prtherapy.com/its-about-time-to-make-filing-easy/</link>
		<comments>http://prtherapy.com/its-about-time-to-make-filing-easy/#comments</comments>
		<pubDate>Sun, 16 Jan 2011 01:48:20 +0000</pubDate>
		<dc:creator>JamieNovak</dc:creator>
				<category><![CDATA[PR Therapy for Writers]]></category>

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		<description><![CDATA[Do you have a mountain of papers? Over the years of working in homes and offices with clients, I&#8217;ve realized we tend to over-complicate our filing system. Sometimes we make the system so complex that we can&#8217;t maintain it and we end up with a pile of papers to be filed and a filing cabinet too full of outdated papers to file anything else in the drawer.    Sound familiar?  Make filing easy with this three-part file system: File type #1&#8230; Active &#8230; <a href="http://prtherapy.com/its-about-time-to-make-filing-easy/" >&#8594;</a>]]></description>
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